The exhibition and design of the exhibition must contribute to creating an environment and an ideal atmosphere to intensify an experience aimed at promoting the corporate image of its Brand and the presentation of its product.The image of a company consists of a set of factors that together contribute to forming the opinion that the outside world has of the company itself. A company that has a solid and identifiable image conquers a lasting heritage over time.The exhibition, the exhibition, must promote the meeting between producers and users facilitating the emergence of business opportunities.Therefore, the image that a company gives of itself at the fair plays a very important role in the creation and maintenance of this relationship, also contributing to the consolidation of the corporate identity.
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