Event Information
The Specialty Coffee Expo is one of the largest annual specialty coffee trade shows in North America. It takes place every April and brings together coffee producers, roasters, baristas, equipment suppliers, and buyers to network and do business.
Attendees gain insights into the latest industry trends, explore innovations, and sample a vast range of specialty coffees. Participating in the Specialty Coffee Expo delivers excellent promotional value and connectivity for exhibitors looking to enter or expand in the U.S. specialty coffee market.
Participate at the Specialty Coffee Expo 2026 with one of the leading trade show booth builders in San Diego to maximize your ROI. Contact us today to find the best booth builder suited to your brand and objectives.
Benefits of Participating in Specialty Coffee Expo 2026 – San Diego:
There are several benefits of participating at the Specialty Coffee Expo 2025 Houston, Texas as an Exhibitor, such as:
- Access to the U.S. Specialty Coffee Market
- The U.S. remains one of the largest specialty coffee markets globally. This expo provides direct access to buyers from across the country.
- Lead Generation and Sales Opportunities
- The show attracts over 10,000 attendees, including cafés, roasters, retailers, and wholesalers — making it ideal for generating new business opportunities.
- Brand Exposure and Recognition
- Benefit from high-profile branding through on-site signage, directories, and event marketing that increases awareness of your products and services.
- Gather Market Intelligence
- Engage in meaningful discussions with attendees to uncover consumer preferences, market trends, and competitor strategies.
- Network with Influencers and Buyers
- Connect with decision-makers such as roasters, baristas, and café owners who influence purchasing decisions in the coffee industry.
- Scout New Partners and Technologies
- Discover cutting-edge innovations and explore partnerships by interacting with fellow exhibitors and technology providers.
- Benchmark Against Competition
- Analyze your competitors’ displays, messaging, and strategies to refine your own exhibition approach.
